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Buyer Persona Template


Understand the customers you are trying to attract and how to relate to them as real humans 

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Buyer Personas are fictional generalised representations of your ideal customers. Detailed buyer persona(s) help all businesses and departments to understand their ideal customers.

A detailed knowledge of your buyer persona(s) will drive:

  • Content creation
  • Product development 
  • Sales follow-up
  • Customer acquisition and retention 

This template powerpoint will guide you through developing your own buyer personas and help you better understand your ideal customers.